Data Suppression
With 13% of individuals moving house and 30% of businesses moving every year, not suppressing "gone aways" is very costly.
Deduplication
We apply unique, complex matching routines to your data, to identify duplicate records. "Deduping" cuts costs & enhances accuracy of reports.
Data Verification
Our name and address verification service means that you comply with the DPA without compromising your marketing campaigns.
Total Data Cleansing
The tailored bureau service. We sort to ALL of the Royal Mail standards, and have bespoke packages for all European and domestic postage providers.
Data Cleansing
W8Data is a data bureau offering a range of services for mailings such as gone away suppression, deceased suppression, data deduplication (data de-dupe), removal of closed businesses from databases and PAF cleansing.
W8Data is able to sort to ALL Royal Mail standards including Mailsort, Walksort and Pricing in Proportion (PiP) and uses the main suppression files (MPS, TPS & FPS) to remove individuals from your mailing list who have opted out of direct marketing.
We understand it can be a bit daunting, so if you want a chat and some prices, call 01489 796 559 or email us because using our data cleansing services could save you up to 40% on your postage costs.
News
Manage your data correctly... or lose customers!
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About W8Data
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The team within W8Data has over 15 years experience within the Direct Mail industry, and combines a wealth of technical skills with an understanding of the whole Direct Mailing procedure. This unique understanding of the entire direct mail procedure from production to client services uniquely positions W8Data within the market place, providing not only a highly skilled data bureau service, but also enabling effective use of any processed data for direct marketing purposes.
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